The Rolling Stones’ wide-ranging 2018 deal with Universal Music Group will have an interesting new outlet next month when a Stones-themed “world exclusive flagship store” will open on London’s Carnaby Street on Sept. 9.

The store’s location — at 9 Carnaby Street in the city’s Soho district — is in itself a historic Stones reference, as Carnaby Street was a center of the 1960s Swinging London scene of which the group was an integral part.

Called “RS No. 9 Carnaby,” the store, created in partnership with UMG’s merch and brand-management company Bravado, will “feature all the hallmarks of the iconic band and include exclusive new fashion and merchandise under the ‘RS No. 9 Carnaby’ brand, available in-store and online beginning 9 September 2020,” according to the announcement. The collections include fashion and accessories, along with a special glassware developed with Baccarat engraved with the Rolling Stones tongue logo, as well as chairs and scarves from The Soloist, and raincoats and hats from premium Swedish raincoat brand Stutterheim.